Sell end of season stock: the window between two collections, and why the decision comes late
Your season does not close on the same date in every country, and the remainder from the market that finished first is still standing while another one is selling the same article at full price. Moving it sideways into that market is the move that creates the real problem, because it lands in front of partners who paid full price for it. Selling it out is the clean route, and it only counts if the restriction is on paper: the purchase agreement bars us from reselling the goods in your home market. The NDA is mutual and signed before you show a single line of the stock list. The full amount is in your account before anything leaves your warehouse, a buyer replies within one business day, and the firm offer follows within 48 hours of the complete list.
- The purchase agreement bars us from reselling the goods in your home market
- Mutual NDA before you show the stock list, not after it
- 100% of the amount paid before the goods leave your warehouse
- Single lots from 1,000 units, firm offer within 48 hours
The season does not end on the same date in every market
A brand or a distributor with several markets never gets one clean season end. The north has switched the floor while the south is still selling the same article at full price, and a partner two borders away has not reached peak yet. On paper that is a scheduling detail. In the warehouse it is the reason a run is still standing there after the sell-through window closed in the market it was bought for.
That is where the tempting move appears: push what is left sideways, into a market inside your own network where the season is still running. It clears the line and creates a worse problem, because the goods land in front of a distributor who paid full price for the same article and in front of key accounts who took it at full margin.
Selling it out of your own network is the clean route. That only holds if the restriction is on paper, because a verbal promise that the lot will never surface at home is worth nothing in front of your own distributor. The purchase agreement bars us from reselling the goods in your home market, and a clause is something you can put on the table.
- Season end is a range of dates across your markets, never a single date
- A remainder moved to the next market competes with a partner who paid full price for it
- The complaint that follows is not about the stock itself, it is about where it surfaced
- A resale ban in the purchase agreement is something your legal team can read before you sign
The restriction sits in the document, not in an email
One clause carries the whole promise: the purchase agreement bars us from reselling the goods in your home market. It is agreed before anything moves, it covers the whole lot rather than the part that worries you most, and it is not something confirmed on a call after collection.
That is deliberately all of it. One restriction, on one market, in the document you sign, binding on the party that actually buys your lot: us. Your legal team reads it before signature, and if the wording needs to be tighter for your situation, that conversation happens before you sign rather than afterwards.
We are new as a desk, so we would rather be judged on what we are willing to sign than on numbers nobody can verify. The set is short: the mutual NDA, the resale restriction and the payment term. What to look for in each of the three before you name a single brand is laid out on the overstock footwear page.
For the same reason the lot itself is never listed, posted or circulated to see who bites. End of season is the moment the trade watches other people's remainders hardest, and it is watched by the same people who buy from you at full price. The NDA is mutual, so the silence binds both sides in the same words, and it is signed before you send a line of the list.
A season deadline is a date, and the sequence is fixed against it
The date the season closes does not move while a process runs. So the sequence here is fixed in advance, and the warehouse can be planned against it instead of against an outcome.
A firm number for the whole lot within 48 hours of the complete list. In exchange we ask for 5 to 7 days on that lot while the offer goes through your own people, so it is not being shopped in parallel. The full amount is credited before the goods are released, and we organise the collection afterwards.
Nothing in that sequence waits for your last market to close. What is already dead in one country can go now, and what still has selling time somewhere else follows as its own lot with its own list.
Why the number is firm, and why a direct buyer rather than a chain of intermediaries, is set out on the overstock footwear page. Which lots this desk turns down is on the page about what we do not buy.
- Single lots from 1,000 units, first-tier sport and lifestyle footwear and apparel
- Season ends, overstock, cancelled orders, liquidation and insolvency stock
- Collection organised by us, from your warehouse
- No target price asked at any stage
What the next few days look like
You write, a named buyer replies
Three things are enough to start: brand or category, rough volume from 1,000 units up, and whether you are actually open to discussing a sale this season. No documents, no warehouse address, no price.
Mutual NDA
The NDA is signed by both sides before you send a single line of the list. It covers your identity, your brands, your volumes and the fact that you are selling at all, and it binds us in exactly the same words it binds you.
Firm offer for the lot
A firm number for the whole lot, prepared against current demand, together with the clause barring us from reselling the goods in your home market. In exchange we ask that it is not shopped elsewhere for 5 to 7 days while you take it internally.
Payment, then collection
The full amount is credited before the goods are released, the resale ban on your home market sits in the signed contract, and we organise the pickup on a date you confirm.
Close the season with your home market protected in writing
You do not need to attach a stock list, a warehouse address or a target price to start this conversation; those belong in the negotiation, not in a form. A buyer comes back within one business day, the mutual NDA is signed before you show anything, and the firm offer follows within 48 hours. If writing is the slow part, WhatsApp works just as well, and the phone number is only used if you ask to be called.
Three things get this started: the brand or category, the rough volume from 1,000 units up, and whether you are open to discussing a sale this season. No prices are asked for at this stage, the number comes from our side.
Received. Your offer is being prepared.
A buyer comes back to you within one business day, with a firm offer within 48 hours. Everything is handled under NDA.
Common questions
Can you keep the goods out of our home market?
Yes, and not as a favour. The purchase agreement bars us from reselling the goods in your home market, so it is a clause your legal team reads before you sign rather than a reassurance in an email. It covers the whole lot, not only the part you asked about, and it binds the party that actually buys from you: us.
Do we have to show the stock list before anything is signed?
No. The NDA is mutual and it is signed first, before a single line of the list leaves your side. It covers your identity, your brands, your volumes and the fact that the conversation is happening at all, and because it binds both of us in the same words it is something you can show internally instead of a promise you have to take on trust.
What if part of the lot is carry-over rather than pure season out?
Say so in the first reply. Carry-over and pure season out behave differently and are priced differently, but a mixed lot is normal and we look at it as it is. The split moves the number, not the answer on whether we take it.
Our season closes on different dates in different markets. Does it all have to go as one lot?
No. What is already dead in one country can go now, and what still has selling time elsewhere can follow as a separate lot with its own list, its own firm number within 48 hours and its own contract. What does not work is holding a number open against a list that is still changing, because the number is prepared against the list as it stands.
When does the money reach us?
Before anything moves. The full amount is credited to your account before the goods are released, and that wording sits in the purchase agreement rather than in our marketing. No payment on delivery, no payment once it sells, nothing tied to how the lot performs later.
Do you ask what we want for the lot?
No, and there is no price field in the form. The first number named becomes the ceiling of the conversation, so we read the lot from your list and put ours on the table instead. You are free to weigh it against anything else you have, and nothing in the process obliges you to sell.